Business and Industry

Squares, circles and triangles.

For Israeli designer Ronen Chen (www.ronenchen.com), fashion is about geometry.

"There was absolutely nothing in my background that pointed to fashion design," says Chen, born in 1965 in Ramat Gan just east of Tel Aviv. "I thought I would be an architect, because I liked lines and geometric shapes and I knew how to draw."

Read more: Ronen Chen's inexpensive designer success

Nobody will spend time on a confusing site. Web designers can now use Israeli ‘computational attention science’ to build more successful web pages.

It’s a given that a business needs to be on the web. But if the company’s site isn't clear, direct and easy to understand, it's not going to accomplish its goal of getting new customers or subscribers.

That's where Feng-Gui (www.feng-gui.com), a Rehovot company that specializes in “computational attention science,” comes in.

Read more: Making websites look ‘just right’

The purchase of Anobit represents Apple's first acquisition of an Israeli start-up -- Anobit develops flash storage technology already in use in the iPhone, iPad and MacBook Air. Read More..